In an email interview, Ambrose Fong, director of marketing for the collaboration of Cisco Asia-Pacific, said companies are becoming increasingly complex and driving change in individuals and organizations how they operate.
Cisco is involved in helping service providers for retail in Singapore to deliver and develop services in the enhanced wireless broadband network in the country on its authority Platform Innovation Centre (EPIC @ SG), created in December 2008.
A key trend that is transforming business is the global value chain, “said Fong. “[The companies are working now] with external suppliers, partners and contractors throughout the country, region and the world.
“The work has expanded through several time zones, forcing a change in where we work and where we work. [This] the change is happening inside and outside corporate firewalls,” he said.
In an email interview, Allison Baird, director of customer service from Alexander Mann Solutions Asia Pacific, said the Internet has become a tool of life “support” for many users. “An incredible variety” of activities has moved online, ranging from interaction with friends and family to shopping, communication, recruitment, research and collaboration, he added.
Users can also access the Internet at the march with their Web-enabled mobile phones, a feat that was “considered laughable” 10 years ago, he said.
The key areas of increasing import
Baird also highlighted four key areas that she thinks IT will become increasingly important with the NGN:
1. Online / Web Productivity
As technology advances, the interface allows users to interact with the content will evolve, too, said Baird.
Therefore, there will be “enormous potential” in the design of Web productivity as people find new and more efficient ways to interact with technology, and improve user productivity.
2. Behavioral Analysis
Human behavior is still the driving force behind everything people do, said Baird, who makes him understand the behavior of their colleagues, customers and competitors is essential for organizations.
This situation is even more pronounced in virtual environments, he said, for people who are able to understand, predict and take advantage of human behavior in line will be in great demand.
virtual exchange actually grow, especially in the global value chain, according to Fong.
“As our team expands expanded to include contractors, partners and suppliers outside the company network, the business of the future need to understand how to collaborate with colleagues from around the world and across units business, “he said.
He added that collaboration solutions such as unified communications to connect people, information and equipment, allowing collaborative experiences have comprehensive and effective.
3. Information Specialists
In its response to the trends that affect organizations, Fong said that companies and users now face the problem of information overload.
“We are living in the participation age” when the Web 2.0 tools such as video portals, podcasts, blogs, wikis and discussion forums are changing the face of how information is created, published, managed and consumed, “he said.
This reflects the expectations of Baird that information specialists will be highly in demand. “Apart from the issues of managing information effectively, there are numerous considerations to be taken into account when buying [for] and the use of the information,” he said.
Information specialists will also be necessary to prove the authenticity and legality of the information and to establish the context and history, he said.
4. Digital Brand
Not only individuals of today who need to keep your online image, politicians, celebrities and major companies are also using the web to carefully build their brands, “said Baird. “As more and more emphasis is put on stage in the net, digital branding specialists will demand much higher.”
Asian countries are preparing for the NGN. Singapore, for example, wiring is in the middle of the city-state with the next-generation fiber-optic National Broadband Network (NBN).
Since March this year, Malaysia has embarked on the information highway high speed, although access rates in the country are still higher than others in the region.
On Monday, the fiber optic network connecting Cambodia to the other four countries in the Greater Mekong Subregion – Laos, Thailand, Vietnam and China – had begun operation, The Phnom Penh Post. U.S. $ 17,600,000 of the net is said to have links with a network capacity of 2.5 Gbps.